Top 20 Things to Do in Essaouira : A Local’s Guide Secrets
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If you’re dreaming of a destination that blends coastal charm, rich history, and Moroccan magic, look no further than Essaouira .
Known as the “Windy City of Africa,” this UNESCO-listed coastal gem offers everything from sun-drenched medinas and fresh seafood straight from the boat to windswept beaches and cultural festivals. Whether you’re a solo traveler, couple, or family, Essaouira feels like stepping into a dream where every alleyway hides a story and every sunset tastes like mint tea.
Before we dive in, you may also want to check out our guide on what to wear in Morocco : a season-by-season packing guide to ensure you’re stylish, respectful, and ready for every adventure.
In this guide, I’m sharing 20 of the best things to do in Essaouira, based on my own travels and conversations with locals. Think of it as your personal travel companion full of hidden gems, local secrets, and practical tips to make the most of your trip.
Let’s dive into the magic of Essaouira.
Why You Should Trust This Guide
I’ve walked the narrow blue streets of Essaouira at sunrise, tasted argan oil straight from a cooperative run by Berber women, and watched kite surfers dance with the Atlantic wind. I’ve also asked dozens of locals for their favorite spots and learned what makes this city so special beyond the guidebooks.
This list includes:
- Top attractions
- Local favorites
- Hidden gems
- Cultural experiences
- Outdoor adventures
So whether you’re visiting for a day or staying for a week, this guide will help you plan an unforgettable trip.
Explore the Historic Heart of Essaouira
1. Walk the Ramparts of Skala de la Ville
Skala de la Ville is one of the most iconic spots in Essaouira. These old fortified walls were built by the Portuguese and later reinforced by the Moroccans.
As you walk along the ramparts, you’ll get panoramic views of the sea, the harbor, and even fishermen unloading their daily catch.
Tip: The sunset here is pure magic soft golden light, crashing waves, and the scent of grilled fish in the air. Don’t miss it!
“Walking along Skala de la Ville feels like walking through a painting.
2. Get Lost in the Medina (UNESCO World Heritage Site)
The medina of Essaouira is smaller and less overwhelming than Marrakech’s, which makes it perfect for wandering without getting lost (too much). This UNESCO-listed gem is full of blue-and-white alleyways, artisan workshops, and hidden courtyards.
You’ll find everything from handcrafted jewelry to argan oil soaps. Bargaining is expected but not aggressive keep it friendly and respectful.
Pro Tip: Start your journey at Bab Doukkala and work your way toward Place Moulay el Hassan for the full experience.
3. Visit Bab Marrakech and Place Moulay el Hassan
Start your walking tour at Bab Marrakech , the main entrance to the medina, and head toward Place Moulay el Hassan , the city’s central square.
Here, you’ll find locals chatting over mint tea, street cats napping in sunbeams, and vendors selling fresh orange juice.
It’s a great place to take a break, sip tea, and soak in the atmosphere before diving deeper into the medina.
Outdoor Adventures and Natural Beauty Spots
4. Relax at Essaouira Beach and Watch the Fishermen
While the water may be too cold or rough for swimming, the Essaouira Beach is still a must-visit. Locals and tourists alike come here to stroll along the shore, watch fishermen unload their nets, and enjoy the peaceful vibe.
At the end of the day, you can even choose a fish from the boats and have it grilled right on the spot.
5. Try Windsurfing or Kite Surfing at Sidi Kaouki Beach
Just 30 minutes south of Essaouira lies Sidi Kaouki Beach , one of the best spots in Morocco for windsurfing and kite surfing. The wind here is consistent, and the beach is wide and safe.
Even if you’re not an expert, many schools offer lessons for beginners so it’s a fun way to spend a half-day or more.
6. Take a Camel Ride Along the Atlantic Coast
Romantic, memorable, and surprisingly comfortable camel rides are a highlight for many visitors. You can arrange a ride directly from Essaouira Beach or book a guided tour that takes you further out into the dunes.
Pro Tip: Go early in the morning or late in the afternoon to avoid the heat and get the best photo opportunities.
7. Horseback Riding Near Essaouira
For a more active adventure, consider horseback riding along the coast or through the nearby forests. Many local stables offer guided tours for all skill levels.
It’s a peaceful way to connect with nature and see Essaouira from a different perspective.
8. Quad Biking in the Argan Forest
Looking for something a little more thrilling? Quad biking through the Argan forest is an exciting way to explore the countryside and discover hidden villages.
Many tours include stops at local cooperatives and scenic viewpoints.
Taste the Flavors and Culture of Essaouira
9. Enjoy Fresh Seafood at the Port of Essaouira
Every morning, fishermen bring in their catch sardines, octopus, squid, tuna, and more. By midday, the port transforms into an open-air market where you can pick your own fish and have it cooked right in front of you.
Grilled fish with lemon and olive oil is a classic choice. Pair it with warm bread and a glass of freshly squeezed orange juice.
10. Learn About Argan Oil at a Local Cooperative
Essaouira sits near the heart of argan oil production , and many cooperatives offer tours and tastings. These visits often include a look at how the oil is made by hand, and sometimes even a chance to sample argan oil-based dishes like amlou (a nutty dip).
These cooperatives also support women’s economic empowerment so your visit helps make a difference.
11. Try Traditional Moroccan Dishes
From tagine to pastilla, Essaouira has no shortage of delicious food. Some local specialties to try include:
- Chermoula fish : marinated in spices and grilled
- Harira soup : perfect for warming up in winter
- Mint tea : always served with three refills, symbolizing life, love, and death
Don’t forget to try street food like msemen (flatbread) or sellou (energy-rich sweet paste).
12. Attend the Gnaoua World Music Festival
Every June, Essaouira hosts the Gnaoua World Music Festival , a vibrant celebration of traditional African-rooted music fused with modern styles. Even if you don’t time your trip with the festival, you can still hear live Gnawa music in some cafés and restaurants around town.
Fun Fact: Gnawa musicians often wear colorful costumes and play instruments like the guembri (a three-string lute) and castanets.
Discover Art, Culture & Hidden Gems
13. Visit Thuya Garden
Tucked away just outside the medina, Thuya Garden is a quiet oasis filled with sculptures, fountains, and shaded paths. It’s a lesser-known spot that locals love perfect for escaping the crowds and enjoying a moment of peace.
14. Explore the Hassan II Mosque (Essaouira)
Unlike in Casablanca, non-Muslims are allowed inside the Hassan II Mosque in Essaouira. It’s a stunning example of Moroccan architecture and craftsmanship, with intricate tilework and carved cedar wood.
Note: Dress modestly when visiting long sleeves, covered shoulders, and remove shoes before entering.
15. See the Diabat Road Area
Just north of Essaouira lies Diabat Road , a scenic stretch known for its wild horses, dunes, and ocean views. It’s a popular spot for photographers and those looking for a bit of solitude.
Some say Jimi Hendrix once stayed in a house along this road though that part remains a mystery.
16. Shop at the Essaouira Souks
No trip to Morocco is complete without a visit to the souks. In Essaouira, the markets are smaller and calmer than in Marrakech, making them easier to navigate.
Look for:
- Handmade ceramics
- Leather goods
- Argan oil products
- Wood carvings
Remember to bargain politely it’s part of the experience!
Plan Your Trip Like a Pro
17. Best Time to Visit Essaouira
The best times to visit are spring (March–May) and fall (September–October) when the weather is mild and sunny. Summers can be windy, and winters are cool but still pleasant.
Avoid July and August if possible it gets crowded and quite breezy.
18. How Many Days to Spend in Essaouira
To truly enjoy everything Essaouira has to offer, aim for 2 to 3 days . This gives you enough time to explore the medina, relax by the sea, and maybe even take a day trip or two.
19. Day Trips from Essaouira
Some great options for day trips include:
- Visiting argan cooperatives in the countryside
- Exploring the Diabat Road area , known for its dunes and wild horses
- Taking a scenic drive to Tafraoute , famous for painted rocks and almond trees
20. Stay in a Riad for the Full Experience
A riad is a traditional Moroccan home turned boutique hotel. Staying in one offers a unique cultural experience think lush courtyards, rooftop terraces, and homemade breakfasts.
Some top-rated riads in Essaouira include:
- Dar Cheraf
- L’Heure Bleue Palais
- Villa Maroc
FAQs : Answering Your Burning Questions About Essaouira
Is Essaouira Worth Visiting?
Yes especially if you’re looking for a slower-paced, cultural, and scenic destination. It’s ideal for travelers who want to enjoy both history and nature without the crowds of Marrakech.
Which is Nicer, Essaouira or Agadir?
It depends on what you’re after:
- Essaouira : Charming, historic, artsy, and more laid-back.
- Agadir : More modern, tourist-friendly, and has better beaches.
So if you love culture and authenticity, go to Essaouira. If you’re after relaxation and nightlife, Agadir might suit you better.
Was Game of Thrones Filmed in Essaouira?
No official scenes were filmed in Essaouira, but parts of Game of Thrones were shot in Aït Benhaddou , which is about a 4-hour drive away. That said, Essaouira itself has a timeless feel that could easily pass for Westeros.
Do You Get Harassed in Essaouira?
Compared to Marrakech, harassment is minimal in Essaouira. Vendors are present, but they’re generally polite and not pushy. Still, keep your guard up a little especially when walking alone in quiet areas.
Can You Swim at the Beach in Essaouira?
Technically yes, but it’s not the safest option due to strong currents. Most people prefer to walk along the beach or enjoy the view rather than swim. If you’re set on swimming, consider heading inland to a pool or booking a hotel with one.
Final Thoughts
Essaouira is more than just another stop on the map it’s a destination that invites you to slow down, breathe in the salty sea air, and immerse yourself in a culture that feels both ancient and alive.
From strolling the ramparts at sunset to biting into freshly grilled fish, every moment in Essaouira tells a story.
So whether you’re planning a weekend escape or a longer getaway, I hope this guide inspires you to discover the magic of Essaouira and maybe even write your own chapter in this coastal gem.
Happy travels!
